这款泡泡玛特旗下的IP形象，与传统印象中主打可爱、治愈的玩偶不同，拥有9颗牙齿和尖尖耳朵的LABUBU主打一个古灵精怪，凭借其独特的魅力和顽皮的个性迅速征服了全球收藏爱好者，成为时尚界的新宠，更是引发了一场全球热潮。
What is Labubu?
The Global Phenomenon Explained.
Today we're diving into one of the world's most fascinating trends in collectible art toys, Pop Marts.
And of course, we have to talk about Labubu, the little character who is mischievous that's taken over the world by storm.
So if you're ready to explore the magic behind these irresistible collectibles, let's get started.
My name's Doyle and welcome to the ArToys Universe.
For those of you who might be new to the world of art toys, Popmart is a Chinese company that specialises in designer toys.
It was founded in 2010 by Wang Ning.
Popmart started as a retail store selling various products, but shifted focus to art toys after discovering a huge interest in collectible figurines.
And that decision totally paid off.
