The internet has completely changed the way we watch television.
Gone are the days when the whole family would gather in the living room to enjoy the exact same program as everyone else.
Technology has advanced to the point where we've dumped the old immovable boxes in favor of our phones and computers.
In today's world you can watch whatever you want, whenever you want, on-demand straight from the internet.
We are now in the age of Video-on-Demand, and so this week on Behind the Business we'll be taking a look at the company that lies at the heart of this recent revolution: Netflix.
The year is 1991 and Reed Hastings was getting ready to start his first company.
Hastings was a rather unusual tech entrepreneur: He came from Minnesota and after graduating from college and serving briefly in the military, he decided to travel to Swaziland with the Peace Corps to teach math.
After returning to the U.S. and getting a masters in Computer Science, he and two of his friends started a company in 1991 called Pure Software.
The company sold a range of debugging tools for Unix operating systems at a time when there were few good ones on the market, and so it rapidly became a big player in the IT world.
It doubled its revenue every year for 4 years in a row and in 1996 it was sold to Rational Software for 700 million dollars.
